Oct 12, 2023 · Qualitative data refers to data that is non-numerical. It can include interview transcripts, video data, images, observation notes, and so on.

Dec 16, 2025 · Learn what qualitative data is and explore 23 examples of qualitative data in various situations to help you improve your research and analytical skills.

Mar 25, 2024 · Unlike quantitative data, which deals with numbers and measurable values, qualitative data captures the essence of experiences, emotions, and opinions. For example, comments on a …

Qualitative data is defined as data that approximates and characterizes. Qualitative data can be observed and recorded. This data type is non-numerical. This type of data is collected through …

Qualitative or categorical data can be ordinal (ordered on degrees of, or ranked scales), or Nominal (for example gender or demographic information). The important thing is that the categories should be …

Jun 4, 2025 · This article delves into the diverse examples of qualitative data, explores its characteristics, and highlights its significance in technology-driven fields.

Feb 15, 2022 · Text is by far the most used form of qualitative data. Even when text is based on interviews and focus groups, having text helps with multiple close readings of the data, and creating …

Aug 20, 2025 · Qualitative data, also called categorical data, is simply non-numeric data. It describes qualities or characteristics. It’s about the “what it looks like,” “how it feels,” and “why someone chose …

Nov 4, 2025 · We can categorize qualitative data into roughly three categories: binary, nominal and ordinal data. Here’s how each of them is used in qualitative data analysis. Binary data represents a …

In the following subsections, we will provide an overview of different forms of qualitative data that you may encounter in your research, including interviews, focus groups, observations, documents, and …