LinkedIn leads B2B ad platforms with 121% ROAS, outperforming Google and Meta, according to Dreamdata's 2026 LinkedIn Ads ...
Short-form video, Thought Leader Ads, personalized creative, and Qualified Lead Optimization are showing promise. Here’s how ...
Which fresh creative approaches drove results on LinkedIn in 2024 for B2B companies? To find out, the professional social network and VidMob teamed up and used AI to analyze the performance of more ...
LinkedIn’s Creative Labs released a comprehensive study on B2B video advertising – analyzing more than 13,000 video ads to uncover what actually drives engagement, connection, and business impact.
Most business decision-makers say B2B ads on LinkedIn have clear messaging but lack emotional appeal, according to recent research. Some 55% of respondents say the B2B ads they typically see on ...
Vertical mobile ads drive 31% higher engagement than horizontal formats on LinkedIn. 81% of B2B ad campaigns fail to achieve both attention capture and brand recall. Humorous content generates 65% ...
Clinch, the AI-powered technology company that brings efficiency, productivity, and intelligence to omnichannel advertising, today (May 20th, 2025) announced an integration of LinkedIn’s Marketing API ...
I did some informal polling over the last two weeks with other B2B marketers, and they all felt that the only truly effective ...
Multiply is the first AI-native media agency for B2B companies. All marketers know that in traditional advertising, campaigns ...
As Dr Mumbo featured on Wednesday, the Norwegian Consumer Council has made a wonderful new ad called “Make it shitty”. It ...